UX/UI Project focus on researching and improving current functionalities like cast to device.
Context:
YouTube and Cast to device functionality. How it works?
Cast to device system allows users to link and control different devices, connected previously to the same Wi-fi network, making life easier.
This advanced technology permits us to send multimedia content throughout our tablet/phone to the smartTV.
Hypothetical problem to resolve:
Occasionally when users connect their devices at the same time to the YouTube SmartTV App, their profiles usually loose the main preferences. YouTube suggests mixed contents which probably they don’t appreciate so much.
Is that technical problem resolved by YouTube?: Yes! YouTube includes an Incognito Mode. It permits searches without affect to user profile. But… Do users use that functionality frequently?
Research tools:
- User Persona: I created fictional profiles with the objetive of emphasize with real users. In my opinion, defining people characteristics or usual behaviour and habits, allow us to understand better the researched environment.
2. Proto-journey: I explored the persona behaviour with more precision, keeping the context in mind.
3. The Lean Survey Canvas + Survey: Let’s ask to the real users!
The survey was really useful to discover the user point of view. I needed to corroborate or refute my formulated hypothesis. As a researcher, It’s necessary to rid of any preconceived notions.
User Interface process:
I had to analyze the aesthetic and integrate my idea, understanding the guidelines. Studying brand resources help me to create a suitable interface.
- Prototype Low-Fi: Sketches are the perfect tool to define the interactions, a logical route, and prevent problems during the navigation.
- Prototype High-Fi:
Next steps:
